Jake Werlin
About Jake Werlin
Jake Werlin is a Senior Director of Product Management at Ibotta, Inc., where he leads product teams focused on performance marketing. He has a diverse background in education and product management, having held various roles in both the education sector and technology companies.
Work at Ibotta
Jake Werlin currently serves as the Senior Director of Product Management at Ibotta, Inc., a position he has held since 2022. Prior to this role, he worked as the Director of Product Management from 2020 to 2021 and as a Senior Product Manager for eight months in 2020. In these roles, he has led product teams focusing on the needs of retailer and non-retailer publisher partners. He has also been instrumental in leveraging Ibotta's AI-powered network to enhance marketing strategies for brands.
Education and Expertise
Jake Werlin studied at the University of Pennsylvania, where he earned a Bachelor of Arts in International Relations from 2008 to 2012. He also attended Yokohama International School in Japan, achieving an International Baccalaureate (IB) Diploma from 2004 to 2008. His educational background provides a strong foundation for his expertise in product management and marketing strategies.
Background
Before joining Ibotta, Jake Werlin held various positions in education and product management. He worked as a Math Teacher and Athletic Director at Colorado Springs Harrison District 2 Schools from 2012 to 2014. He also served as the STEM Director for ten months in 2013-2014. His earlier experience includes roles at PipelineDeals as a Product Manager and Customer Success Manager from 2014 to 2018.
Achievements
Throughout his career, Jake Werlin has contributed to various organizations, enhancing their product management and marketing strategies. His work at Ibotta has focused on supporting performance marketers within B2B domains. He has also been involved in leveraging AI technologies to improve marketing outcomes for brands. Additionally, he has a long-standing commitment to youth development, serving as the Sailing Director at Gold Arrow Camp since 2014.