Sean Masters
About Sean Masters
Sean Masters is a Senior Account Executive specializing in General Merchandise at Ibotta, Inc., where he has worked since 2022. He has a diverse background in marketing and client relations, with previous roles at companies such as Spotify, The J.M. Smucker Company, and Cameo.
Work at Ibotta
Sean Masters has held multiple roles at Ibotta, Inc. since 2017. He began as a Client Success Associate in the Consumer Packaged Goods (CPG) department for five months in Denver, Colorado. He then transitioned to a Client Development Associate role from 2017 to 2019, where he worked for two years. Following this, he served as an Account Executive in Retail Growth & Scalability from 2019 to 2020 for one year. After a brief period, he returned as an Account Executive in Core Retail from 2020 to 2021. Currently, he is a Senior Account Executive in General Merchandise, a position he has held since 2022.
Education and Expertise
Sean Masters studied at Ohio University, where he earned two Bachelor's Degrees in Marketing and Management Information Systems from 2013 to 2017. His education has equipped him with a strong understanding of consumer behavior, which he applies to maximize growth for his clients. He emphasizes a creative-focused approach to sales, integrating creative design with marketing strategies to deliver tailored solutions.
Background
Before his tenure at Ibotta, Sean Masters gained experience in various roles. He worked at Ohio University Center for Consumer Research and Analytics as a Research Fellow and Client Lead from 2015 to 2017. He also served as a Campus Representative and Event Coordinator at Spotify from 2014 to 2015. His early career included positions at The J.M. Smucker Company as a Brand Marketing Intern and Omnichannel Marketing Intern in 2016 and 2015, respectively, as well as freelance work with ESPN.
Career Progression
Sean Masters has developed a diverse career across multiple industries. After his initial roles, he joined Cameo as a Relationship Manager for Cameo for Business in 2022 and later as an Account Executive in the same company from 2021 to 2022. His experience spans various facets of marketing, sales, and client management, showcasing his adaptability and expertise in the field.