Alexis (Lexy) Hughes
About Alexis (Lexy) Hughes
Alexis (Lexy) Hughes is a Content Marketing Manager at Ideagen, where she has worked since 2023. She has extensive experience in content marketing, having previously held positions at Forcura and as a freelance writer.
Work at Ideagen Plc
Alexis Hughes has been serving as the Content Marketing Manager at Ideagen since 2023. In this role, she has developed a full-funnel content marketing strategy aimed at enhancing customer conversion rates. She coordinates with web developers and designers to manage content deliverables and timelines. Additionally, Hughes ensures a consistent brand voice and tone across all marketing and communication channels. She aligns content creation efforts with Ideagen's overall marketing strategy by collaborating with various teams, including Marketing, Sales, Product, and Customer Success. Her work also involves utilizing data-driven insights to refine content strategies and optimize SEO performance.
Previous Experience at Forcura
Before joining Ideagen, Alexis Hughes worked at Forcura as the Marketing Manager from 2021 to 2023. In this position, she was responsible for overseeing marketing initiatives and strategies. Prior to that, she served as the Marketing Coordinator at Forcura for a brief period in 2021. During her time there, she contributed to various marketing projects and supported the overall marketing efforts of the organization.
Freelance Writing Career
Alexis Hughes has experience as a Freelance Writer, a role she held from 2016 to 2018. During this time, she worked independently, creating content for various clients and projects. This experience allowed her to develop a diverse skill set in content creation and marketing, which she later applied in her professional roles.
Educational Background
Alexis Hughes studied at Colorado College, where she earned a Bachelor of Arts (B.A.) degree in English Language and Literature from 1991 to 1993. She also attended The Peddie School for one year from 1985 to 1986. Her educational background has provided her with a strong foundation in writing and communication, which she utilizes in her marketing career.
Professional Affiliations
In addition to her role at Ideagen, Alexis Hughes is a member of Peak Community and HYPCCCYCL, both since 2022. Her involvement in these organizations reflects her commitment to professional development and community engagement within her field.