Michael Shafarenko
About Michael Shafarenko
Michael Shafarenko serves as the Chief Experience Officer at Ideastream, where he has worked since 2020. With a background in civic engagement and digital experience, he has held various roles at Ideastream and other organizations in the Cleveland/Akron area since 2005.
Current Role at Ideastream Public Media
Michael Shafarenko serves as the Chief Experience Officer (CXO) at Ideastream Public Media, a position he has held since 2020. In this role, he focuses on enhancing the overall experience for audiences and stakeholders. His leadership is pivotal in driving initiatives that improve engagement and operational efficiency within the organization.
Previous Experience at Ideastream Public Media
Prior to his current position, Shafarenko held several roles at Ideastream Public Media. He was the Director of Digital Experience from 2018 to 2020, where he oversaw digital strategy and user engagement. He also served as Senior Manager, Digital Lead (Interim) for six months in 2017, and as Manager of Civic Engagement, Web and Social Media from 2014 to 2017. His diverse experience at Ideastream has contributed to his expertise in audience engagement and digital media.
Professional Background in Civic Engagement
Shafarenko has a strong background in civic engagement and community development. He was the President of The Civic Commons from 2011 to 2013, where he led initiatives to foster community dialogue and participation. Additionally, he worked as Program Manager at The Entrepreneurs EDGE for one year, focusing on supporting local entrepreneurs and economic development in the Cleveland/Akron area.
Education and Academic Background
Michael Shafarenko studied at Case Western Reserve University, where he earned a Bachelor of Arts degree in Psychology and Entrepreneurial Studies from 2001 to 2005. His academic background provides a foundation for his work in civic engagement and organizational leadership, equipping him with skills in understanding human behavior and business practices.
Initiatives and Contributions
Shafarenko has initiated several impactful programs at Ideastream. He launched the organization's first 'Volunteer Day,' engaging 40 employees in sorting 20,000 lbs of food at local food banks. He also implemented Ideastream's first paid internship program, aiming to onboard 20 interns in the fiscal year 2023. Additionally, he conducted a market study with 400 participants to assess public trust in Ideastream's news service, identifying key opportunities for audience engagement.