Will Freeman
About Will Freeman
Will Freeman is a Digital Design Director at IDEO U, with a background in user experience and design. He has held various roles at Adobe and other companies, contributing to branding and design projects while holding degrees in Fine Arts and Graphic Design.
Current Role at IDEO
Will Freeman serves as the Digital Design Director at IDEO U, a position he has held since 2022. In this role, he focuses on digital design strategies and educational content development. His work involves creating innovative design solutions that enhance the learning experience for IDEO U's audience. Freeman's expertise in interaction design and user experience plays a crucial role in shaping the digital landscape of the organization.
Previous Experience at Adobe
Freeman has extensive experience at Adobe, where he held multiple roles. He worked as an Art Director for Creative Cloud Learn from 2014 to 2016, and later as an Art Director at Adobe Studio from 2016 to 2019. In addition, he served as a User Experience Designer at Adobe for one year in 2014. His contributions at Adobe included developing user-centered design solutions and leading creative projects that enhanced the overall user experience.
Educational Background
Will Freeman has a strong educational foundation in design. He earned a Master of Fine Arts (MFA) in Design from California College of the Arts. Additionally, he studied Fine and Studio Arts at the School of the Art Institute of Chicago. Freeman also holds a Bachelor's degree in Graphic Design from Columbia College Chicago. His diverse educational experiences have equipped him with a comprehensive understanding of design principles and practices.
Professional Experience in Design
Freeman has held various design roles across multiple organizations. He worked as a UX/Product Designer at Ancestry from 2012 to 2013 and as an Interaction Designer at Speck Design from 2013 to 2014. He also contributed as a Lead Writer at DJ TechTools and Nitevibe. His work has involved creating interaction design prototypes, conducting design research, and producing content for educational and marketing purposes.
Expertise in Design Research and Content Production
Freeman possesses expertise in creating interaction design prototypes and conducting in-depth design research using both qualitative and quantitative methods. He has experience in producing educational, marketing, and social media content videos. His involvement in international branding campaigns highlights his ability to work on diverse projects that require a strategic approach to design and communication.