Cindy Zablockis
About Cindy Zablockis
Cindy Zablockis serves as the Director of User Research and Design at Idera Software, where she has developed UX roadmaps and initiatives that align with the company's business goals. With a strong background in design and user experience, she has overseen the user experience for over 60 products and has built a substantial UX team since joining Idera in 2016.
Current Role at Idera
Cindy Zablockis serves as the Director of User Research and Design at Idera Software since 2016. In this role, she has created UX roadmaps and initiatives that align with the business and product goals set by Idera's executive team. She has defined and established the UX and Design vision for Idera products, emphasizing 'Ease of Use' as a primary business goal. Under her leadership, the UX/UI Design and Creative Services team has grown from zero to twenty members, reflecting her commitment to building and scaling UX processes and standards.
Professional Experience
Prior to her current position, Cindy Zablockis held significant roles in user experience design. She worked as the Lead UX/UI Designer at BOXX Technologies from 2008 to 2012, where she contributed to various design projects. Before that, she served as Design Manager at Harcourt Achieve from 2005 to 2008. In these roles, she developed her skills in user experience and design management, which she later applied at Idera.
Educational Background
Cindy Zablockis has an extensive educational background in design and user experience. She earned a Bachelor of Arts in Design and Visual Communications from California State University, Long Beach. Additionally, she holds a Master's degree in Information Science from the University of North Texas. She has also completed various certificates in Graphic Design, User Experience and Customer-Centered Design, and Computer Programming and Database Development from institutions including Otis College of Art and Design, California State University, Fullerton, and Everett Community College.
Contributions to User Experience
Cindy Zablockis has overseen the user experience for over 60 Idera products and eCommerce sites. Her efforts have contributed to customer retention and increased trial user conversions. She has built and scaled UX processes to accommodate a growing product portfolio and team, and has collaborated with product teams to launch new features based on user needs and business objectives. Additionally, she has established ongoing user-centered design practices and set goals for design decisions.
Mentorship and Leadership
In her role at Idera, Cindy Zablockis has taken on mentorship responsibilities, coaching UX and marketing designers. She ensures that her team stays updated on emerging UX and visual design techniques and tools. Her leadership has fostered a culture of continuous learning and improvement within the design team, contributing to the overall success of Idera's user experience initiatives.