Christopher Wong
About Christopher Wong
Christopher Wong is the Director of Digital & Performance Marketing at IDology, where he has significantly increased web traffic through SEO optimization. He holds an MBA from California State Polytechnic University-Pomona and has extensive experience in digital marketing across various companies.
Current Role at IDology
Christopher Wong serves as the Director of Digital & Performance Marketing at IDology, a position he has held since 2019. In this role, he focuses on optimizing the company's digital presence and enhancing performance marketing strategies. His efforts have led to significant improvements in web traffic, with a reported 500% year-over-year increase in organic and overall web traffic. Wong's leadership in digital marketing initiatives contributes to IDology's growth and visibility in the market.
Education and Expertise
Christopher Wong earned his Master of Business Administration (M.B.A.) from California State Polytechnic University-Pomona, where he studied Business Administration from 2009 to 2012. Prior to this, he obtained a Bachelor's Degree in Business Administration from the University of California, Riverside, studying from 2004 to 2008. His educational background provides a strong foundation in business principles, which he applies in his marketing strategies and initiatives.
Professional Background
Wong has a diverse professional background in digital marketing, having worked in various roles across multiple organizations. He began his career as a Digital Programmer at Viacom from 2007 to 2009. He then served as VP of Advertising & Promotion at the American Marketing Association from 2006 to 2008. His experience includes positions as a Marketing Analyst at Storage Etc (2012-2015), Digital Marketing Manager at CauseForce, LLC (2015-2016), Digital Marketing Manager at Magellan GPS (2016-2017), and Digital Marketing Campaign Manager at Gravity Brands (2017-2018).
Marketing Achievements
Throughout his career, Christopher Wong has achieved notable results in digital marketing. He developed audience targeting personas to enhance customer understanding and improve conversion rates. Additionally, he strategized and executed Google and LinkedIn Ad campaigns that resulted in a 300% increase in total leads year-over-year. His focus on data-driven marketing strategies has consistently contributed to positive ROI for the organizations he has worked with.