Ute Rieger

Senior Product Marketing Manager @ IGEL

About Ute Rieger

Ute Rieger is a Senior Product Marketing Manager at IGEL Technology, with extensive experience in product marketing across various companies, including Ingram Micro Distribution GmbH. She has a strong background in solution selling and partner relationship management, supported by her education in marketing and business English.

Current Role at IGEL Technology

Ute Rieger serves as the Senior Product Marketing Manager at IGEL Technology, a position she has held since 2021. In this role, she focuses on developing and executing marketing strategies that align with the company's goals. Her responsibilities include overseeing product marketing initiatives and ensuring that marketing efforts effectively communicate the value of IGEL's solutions to clients. Rieger's experience in the industry contributes to her ability to tailor marketing strategies to meet specific client needs.

Previous Experience at Ingram Micro Distribution GmbH

Rieger worked at Ingram Micro Distribution GmbH in various marketing roles over a span of several years. From 2005 to 2011, she was the Senior Product Manager Marketing for Microsoft, where she managed marketing strategies for Microsoft products. Prior to that, from 2012 to 2014, she held the position of Senior Product Manager Marketing for Apple. Her tenure at Ingram Micro provided her with extensive experience in product marketing and brand management.

Educational Background

Ute Rieger has a solid educational foundation in marketing. She studied at IHK Akademie Schwaben, where she achieved the Bachelor Professional of Marketing CCI from 1997 to 1999. Additionally, she obtained an English for Business Certificate from the London Chamber of Commerce and Industry, studying there from 1995 to 1996. This education has equipped her with essential skills for her career in product marketing.

Expertise in Solution Selling

Rieger possesses expertise in Solution Selling, a strategic approach that focuses on tailoring marketing strategies to meet specific client needs. This skill is particularly valuable in the software industry, where understanding client requirements is crucial for developing effective marketing campaigns. Her ability to align marketing efforts with client expectations enhances her effectiveness as a product marketing manager.

Skills in Partner Relationship Management

Ute Rieger has developed skills in Partner Relationship Management, which are essential for building and maintaining strategic alliances within the software industry. This expertise allows her to foster strong relationships with partners, ensuring collaboration that benefits both parties. Her background in marketing and product management complements her ability to manage these relationships effectively.

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