Cathy Hill, MBA, Pmc
About Cathy Hill, MBA, Pmc
Cathy Hill is the Chief Marketing Officer at ImageTrend, where she has been instrumental in driving marketing initiatives since 2024. With extensive experience in demand generation, brand strategy, and marketing analytics, she has held various leadership roles in notable companies, including Circa and Sears Holdings Corporation.
Work at ImageTrend
Cathy Hill serves as the Chief Marketing Officer at ImageTrend, a position she has held since 2024. In this role, she focuses on driving marketing strategies and initiatives to enhance the company's market presence. Her leadership is instrumental in aligning marketing efforts with sales objectives, contributing to overall business growth.
Education and Expertise
Cathy Hill holds a Master of Business Administration (MBA) from Kaplan University, which she completed between 2010 and 2012. She also earned a Bachelor of Science in Communications from Florida State University. Her educational background complements her extensive expertise in digital marketing, brand strategy, and marketing analytics.
Background
Cathy Hill has a diverse professional background in marketing, having held various roles across multiple organizations. Her career includes significant positions at companies such as Sears Holdings Corporation, Circa, and OnCourse Learning. She has experience in managing acquisitions and has played key roles in strategic rebranding efforts.
Achievements
Cathy Hill has developed a demand generation engine at Circa, which significantly contributed to marketing-sourced revenue. She played a pivotal role in the strategic guidance and rebranding of OnCourse Learning, positioning it for a successful sale. Additionally, she has led rebranding efforts for LocalJobNetwork to Circa, enhancing the company's market position.
Professional Affiliations
Cathy Hill is an active member of Chief, a network for women in executive roles, since 2023. She was also an executive member of the Product Marketing Alliance from 2022 to 2023. Her involvement in these organizations reflects her commitment to professional development and collaboration within the marketing community.