Aavirash Mitra
About Aavirash Mitra
Aavirash Mitra is a Team Lead Visual Design at imc Learning, with a background in graphic design and multimedia. He has worked at various companies including Merck Group and CoachHub, and holds a Master's degree in Expanded Media from Darmstadt University of Applied Sciences.
Current Role at imc Learning
Aavirash Mitra serves as the Team Lead Visual Design at imc Learning since 2023. In this role, he collaborates with a team of creative designers, guiding them in the development of design-driven solutions. He focuses on creating engaging learning experiences and enhancing outcomes through innovative design strategies. Aavirash has played a key role in defining design roles and establishing L&D roadmaps that align with organizational goals.
Previous Experience at Merck Group
Aavirash Mitra worked at Merck Group in Darmstadt, Germany, where he held two positions. He served as a Graphic Designer from 2020 to 2021 and as a Visual Designer for five months in 2019. In these roles, he contributed to various design projects within a multi-stakeholder environment, enhancing visual communication and design processes.
Experience at CoachHub
From 2021 to 2023, Aavirash worked at CoachHub as an L&D Interaction & Multimedia Designer in Berlin, Germany. His responsibilities included designing multimedia content that supports digital coaching initiatives. He focused on creating interactive learning experiences that cater to diverse learning needs.
Educational Background
Aavirash Mitra holds a Master's degree in Expanded Media from Darmstadt University of Applied Sciences, which he completed from 2019 to 2021. He also studied Mass Communication and Media Studies at Manipal Academy of Higher Education, earning a Bachelor of Arts (BA) from 2013 to 2016. Earlier, he completed high school at La Martiniere for Boys in Kolkata, where he focused on Humanities.
Contributions to Design Processes
At imc Learning, Aavirash has contributed to the development of new workflows and processes for the design team. He has co-designed L&D roadmaps and career paths that are goal-oriented, enhancing the effectiveness of design initiatives. His work emphasizes the integration of narrative-driven and data-driven content in e-learning, aiming to improve learner engagement and outcomes.