James Finlayson
About James Finlayson
James Finlayson is a Product Manager (Monetisation) at Immutable in Brisbane City, Queensland, Australia, where he has worked since 2021. He has extensive experience in the gaming industry, having held various roles at KIXEYE and Halfbrick, and he holds a Bachelor of Games and Interactive Entertainment from Queensland University of Technology.
Work at Immutable X
James Finlayson has been serving as the Product Manager for Monetisation at Immutable since 2021. In this role, he focuses on creative direction and game design, aiming to develop games that keep players engaged over long periods. He manages a multidisciplinary team of developers, fostering their growth and skill enhancement. His experience in the gaming industry informs his approach to product management, ensuring that monetisation strategies align with player experience.
Previous Experience in Gaming Industry
Prior to his current position, James worked at Halfbrick as a Product Manager for nine months in 2021. He also held various roles at KIXEYE, including Executive Producer, Lead Software Engineer, Gameplay Engineer, and Associate Gameplay Engineer, accumulating experience from 2014 to 2021. His early career included an internship at Attract Mode Games in 2014. This diverse background in product management and software engineering has equipped him with a comprehensive understanding of game development.
Education and Expertise
James Finlayson studied at Queensland University of Technology, where he earned a Bachelor of Games and Interactive Entertainment from 2012 to 2014. His studies focused on Computer Software Engineering and Game Design, providing him with a solid foundation for his career in the gaming industry. He also attended St. Joseph's College, Gregory Terrace, from 2007 to 2011, where he completed his secondary education.
Career Development and Skills
Throughout his career, James has developed a strong focus on creative direction and game design. He has managed teams of developers, emphasizing skill enhancement and professional growth. His experience in various roles within the gaming industry has allowed him to cultivate a comprehensive skill set that includes product management, software engineering, and team leadership.