Michael Powell
About Michael Powell
Michael Powell serves as the Head of Product Marketing at Immutable, a position he has held since 2023. He has extensive experience in product marketing, having previously worked at major companies including Microsoft and Meta.
Work at Immutable X
Michael Powell currently serves as the Head of Product Marketing at Immutable X, a position he has held since 2023. In this role, he focuses on developing and executing marketing strategies that enhance product visibility and drive user engagement. Prior to this, he worked as the Product Marketing Lead at Immutable from 2022 to 2023, where he contributed to the company's marketing initiatives and product positioning.
Previous Experience in Product Marketing
Before joining Immutable, Michael Powell held several key marketing roles in notable companies. He worked at Meta from 2019 to 2022 as Product Growth - Creative & Core Ads, where he focused on enhancing product performance and user engagement. Prior to that, he served as Product Marketing Manager for Xbox at Microsoft from 2017 to 2018, overseeing marketing strategies for gaming products.
Experience at Microsoft
Michael Powell's tenure at Microsoft includes multiple positions. He was a Business Program Manager from 2015 to 2017, where he managed various business initiatives. He also worked as a Business Planner for Xbox in 2017 for a brief period. His experience at Microsoft provided him with a strong foundation in product marketing and business strategy.
Education and Expertise
Michael Powell earned a Bachelor of Business Administration (B.B.A.) with a Minor in Digital Entrepreneurship from the University of Southern California. His educational background equips him with knowledge in business management and digital marketing, which he applies in his professional roles.
Marketing Leadership Roles
In addition to his roles at Microsoft and Immutable, Michael Powell served as Vice President of Marketing at ZOTT from 2018 to 2019. He also began his career as a Marketing Associate at Silverback Artist Management in 2014. These positions have contributed to his extensive experience in marketing leadership and strategy development.