Evandro Truzzi
About Evandro Truzzi
Evandro Truzzi is a Design, Brand & Creative Lead with a background in industrial design and marketing. He has extensive experience in branding, having worked at Incognia and SOAP - Apresentações Profissionais, where he contributed to significant rebranding initiatives and marketing strategies.
Current Role at Incognia
Evandro Truzzi serves as the Design, Brand & Creative Lead at Incognia, a position he has held since 2021. In this role, he oversees the creative direction and brand strategy of the company. His responsibilities include managing the branding budget and aligning it with strategic objectives. He also collaborates with various departments to develop marketing plans and identify opportunities for brand growth.
Previous Experience at Incognia
Prior to his current role, Evandro Truzzi worked at Incognia in several capacities. He was a Global Marketing Designer from 2020 to 2021 and served as a Product Marketing Designer from 2019 to 2020. During his time at Incognia, he contributed to significant projects, including leading the rebranding initiative from Inloco to Incognia, which involved analyzing market trends and consumer needs.
Experience at SOAP - Apresentações Profissionais
Evandro Truzzi has extensive experience at SOAP - Apresentações Profissionais, where he held multiple design-related positions from 2009 to 2019. His roles included Estagiário de design, Designer júnior, Designer sênior, Diretor de arte, and Instrutor e palestrante. Throughout his tenure, he directed art for media campaigns and videos, enhancing brand awareness and consolidation.
Education and Expertise
Evandro Truzzi studied at Centro Universitário Belas Artes de São Paulo, where he earned a degree in Desenho industrial with a focus on Product Design from 2009 to 2012. He also completed an MBA in Marketing at Universidade de São Paulo from 2021 to 2022. Additionally, he obtained a Técnico em Design Gráfico from Etec Carlos de Campos in 2008, providing him with a solid foundation in design principles and marketing strategies.
Skills and Contributions
Evandro Truzzi possesses skills in brand tracking analysis, market trend evaluation, and consumer needs assessment. He has directed art for various media campaigns and has experience managing branding budgets. His collaborative approach with marketing and sales departments has been instrumental in developing effective marketing strategies that align with the company's objectives.