Chahal Vaid
About Chahal Vaid
Chahal Vaid is a Digital Marketing Manager at IndusInd Bank, where he has worked since 2021. He holds a Bachelor of Arts in English Literature from Maharaja Agrasen College and a PG Certification in Digital Marketing and Communication from MICA.
Work at IndusInd Bank
Chahal Vaid has been serving as the Digital Marketing Manager at IndusInd Bank since 2021. In this role, he is responsible for measuring and reporting the performance of digital marketing campaigns, assessing them against return on investment (ROI) and key performance indicators (KPIs). His expertise in digital marketing allows him to effectively manage communications and results with external vendors, ensuring that campaigns align with the bank's strategic objectives.
Education and Expertise
Chahal Vaid holds a Bachelor of Arts (B.A.) in English Literature from Maharaja Agrasen College, Delhi University, which he completed from 2013 to 2016. He further enhanced his skills by obtaining a PG Certification in Digital Marketing and Communication from MICA in 2017. His educational background provides a strong foundation for his career in digital marketing, where he integrates strategies with high-quality content to improve social media marketing outcomes.
Professional Background
Chahal Vaid has a diverse professional background in digital marketing. He began his career with internships at Protsahan India Foundation and Penguin Random House in 2015 and 2016, respectively. He then worked at ConveGenius as a Senior Executive in Digital Marketing and PR from 2016 to 2018, followed by a role as Assistant Manager of Digital Marketing at Dineout from 2018 to 2020. He was promoted to Digital Marketing Manager at Dineout, where he worked until 2021 before joining IndusInd Bank.
Digital Marketing Skills
Chahal Vaid possesses hands-on experience with various digital marketing tools and strategies. He is proficient in using Appsflyer, a tool for mobile attribution and marketing analytics, which aids in tracking campaign performance. His approach emphasizes the integration of digital marketing strategies with quality content, aiming to revolutionize social media marketing and enhance overall campaign effectiveness.