Alexander Rice Khouri
About Alexander Rice Khouri
Alexander Rice Khouri is a UX Researcher with extensive experience in user experience and medical writing. He currently works at Influitive, focusing on enhancing B2B referrals through social network analytics and usability research.
Work at Influitive
Alexander Rice Khouri has been employed at Influitive as a UX Researcher since 2016. In this role, he focuses on understanding user needs and enhancing the user experience through research. His work involves mediating the requirements of advocate marketers, their referrals, and platform designers to address complex use cases effectively. He operates from the company's office located at 111 Peter St., Toronto, ON.
Previous Experience at Autodesk
Prior to his current position, Khouri worked at Autodesk from 2011 to 2014 as a User Experience Researcher. His responsibilities included identifying usability pain points and prioritizing features within admin workflows. He also served as an HCI and Usability Analyst Intern at Autodesk for four months in 2011, where he contributed to usability assessments and research initiatives.
Education and Expertise
Khouri studied at the University of Toronto from 2005 to 2009, where he earned a Bachelor of Science degree. His academic focus included Biomedical Communication, Professional Writing, and Psychology. He also attended OCAD University and completed his studies at Heart Lake from 1999 to 2003. His educational background supports his expertise in user experience research and usability analysis.
Specialization in User Experience Research
Khouri specializes in utilizing social network analytics and theory to enhance business relationship building, particularly in B2B referrals. He employs a combination of interviews and behavioral data to identify inherent user personas. Additionally, he determines key metrics and KPIs for social growth and brand advocacy, extending beyond traditional metrics such as sessions and shares.
Experience at Sickkids Hospital
In 2010, Khouri worked for five months as a Medical Writer at Sickkids Hospital. This role contributed to his understanding of communication within the medical field, enhancing his writing and research skills in a healthcare context.