Taylor Shelton
About Taylor Shelton
Taylor Shelton is the Digital Marketing Manager, Consumer Marketing at Ingram Content Group in La Vergne, Tennessee, with over 8 years of experience in digital marketing, particularly in the apparel and publishing industries.
Current Role at Ingram Content Group
Taylor Shelton is currently serving as the Digital Marketing Manager, Consumer Marketing at Ingram Content Group in La Vergne, Tennessee. Since beginning this role in March 2022, Shelton has been involved in driving digital marketing strategies, overseeing content creation, managing paid advertising campaigns, and improving overall consumer engagement. The position leverages their expertise in SEO, project management, and copywriting to enhance the company's visibility and reach within the publishing industry.
Previous Roles at Ingram Content Group
Before becoming the Digital Marketing Manager, Taylor Shelton worked as a Digital Marketing Specialist at Ingram Content Group from 2020 to 2022. During this period, Shelton honed skills in various facets of digital marketing, including SEO, content creation, and paid advertising. This role, based in La Vergne, Tennessee, provided foundational experience that contributed to their progression within the company.
Experience at Dottie Couture Boutique
Taylor Shelton's early career involved roles at Dottie Couture Boutique in the Indianapolis, Indiana Area. From 2014 to 2015, Shelton worked as a Web Team Specialist, followed by a position as Social Media and Marketing Coordinator from 2015 to 2019. These roles focused on managing the boutique’s online presence, executing social media strategies, and coordinating marketing initiatives. The experience here laid the groundwork for Shelton’s skills in content creation and digital marketing.
Educational Background
Taylor Shelton studied at the University of Indianapolis from 2010 to 2014, where they earned a Bachelor's Degree in Nursing. Despite their educational background in nursing, Shelton transitioned into a career in digital marketing. The analytical and managerial skills acquired during their studies have been beneficial in their marketing roles, underscoring a versatile and adaptable professional profile.
Expertise in Digital Marketing
With over 8 years of experience in digital marketing, Taylor Shelton has developed expertise in various relevant areas, including paid advertising, content creation, SEO, project management, and copywriting. Their strong marketing professional background spans the apparel and publishing industries, showcasing a comprehensive skill set that drives effective consumer marketing strategies.