Melanie Manke
About Melanie Manke
Melanie Manke is a Marketing Manager with extensive experience in the field. She has worked at INIT Group since 2017 and previously held marketing roles at STRATEC Biomedical AG.
Work at INIT Group
Melanie Manke has been employed at INIT Group since 2017. She initially joined as a Marketing Coordinator and has progressed to the role of Marketing Manager in 2020. Her responsibilities include overseeing marketing strategies and initiatives within the company. INIT Group is known for its innovative solutions in the transportation sector, and Manke plays a key role in promoting the company's offerings in Karlsruhe and the surrounding areas.
Previous Experience at STRATEC Biomedical AG
Prior to her current role, Melanie Manke worked at STRATEC Biomedical AG for a total of nine years. She served as Assistant Marketing & Sales from 2008 to 2013, followed by a position as Referentin Marketing from 2013 to 2017. During her tenure, she contributed to various marketing efforts and strategies that supported the company's objectives in the biomedical field.
Education and Expertise
Melanie Manke studied Marketing at Merkur Akademie, where she achieved the qualification of Betriebswirt from 2003 to 2005. She furthered her education at the University of Lincoln, obtaining a Bachelor of Arts (BA) in Marketing and European Business from 2005 to 2006. Her educational background provides her with a solid foundation in marketing principles and practices.
Professional Development
Throughout her career, Melanie Manke has developed a strong expertise in marketing management. Her roles have involved strategic planning, market analysis, and campaign execution. With over a decade of experience in the marketing field, she has honed her skills in both corporate and international environments, contributing to her effectiveness in her current position.