Blair Poloskey
About Blair Poloskey
Principal + Partner at INK
Blair Poloskey serves as Principal + Partner at INK, a role that involves significant leadership within the company. Since taking charge of INK's digital and social program in 2006, Poloskey has driven numerous initiatives aimed at enhancing the company's offerings in the B2B technology communications sector. This position underscores Poloskey's experience in steering digital and social programs, leveraging years of expertise to inform strategy and execution.
Expertise in B2B Technology Communications
With over 15 years of specialization in B2B technology communications, Blair Poloskey has cultivated a deep understanding of the intricacies involved in this sector. This extensive experience informs a nuanced approach to digital and social media strategies tailored to B2B brands. Poloskey's insights are grounded in a long-standing commitment to the field, ensuring that clients benefit from a wealth of knowledge and practical expertise.
Leadership in Digital and Social Programs
Blair Poloskey assumed leadership of INK's digital and social program in 2006. This role involves overseeing and developing strategies to maximize the impact of digital and social media initiatives. Poloskey’s leadership in this area has been crucial in enabling INK to stay at the forefront of digital communications, especially in the B2B technology sector.
Conference Speaker on B2B Social Media Best Practices
Blair Poloskey has shared expert insights at major conferences such as CES and SXSW. These speaking engagements focus on best practices and new opportunities for B2B brands on social media platforms. Through these appearances, Poloskey provides valuable guidance to industry professionals on optimizing their digital and social media strategies to enhance brand presence and engagement.