Traci Koller Mazurek

Traci Koller Mazurek

Vice President And Team Lead, Social Media & Digital Marketing @ INK Communications

About Traci Koller Mazurek

Career Beginnings in Public Relations

Traci Mazurek began her career in public relations, working with well-known firms Edelman and FleishmanHillard in New York City. Here, she honed her skills in communication and strategy, laying the foundation for her later success in digital and social media. These early roles allowed her to gain valuable experience managing high-profile clients and navigating the complexities of public perception.

Vice President of Digital

Currently, Traci Mazurek serves as the Vice President, Digital. In this role, she focuses on creating and implementing data-driven social and digital programs that connect businesses with their key audiences. Her work is instrumental in helping companies leverage digital platforms to enhance their reach and engagement.

Educational Background

Traci Mazurek graduated from Baylor University. Her education contributed to her foundational knowledge and skill set, which she has applied throughout her career in public relations and digital strategy. Baylor University provided her with the academic background needed to excel in her professional endeavors.

Professional Experience in Social Strategy

Traci Mazurek has extensive experience in leading social strategy for clients. She has worked with Spredfast and R/GA, where she developed and executed comprehensive social media strategies. This experience underscores her expertise in creating effective and impactful social media campaigns.

Life in Austin, Texas

Traci Mazurek currently resides in Austin, Texas, with her husband and daughter. Despite now living in Austin, she remains a native Dallasite. Her local connections and understanding of Texas's cultural landscape add a unique dimension to her professional and personal life.

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