Zoe Tan
About Zoe Tan
Zoe Tan is a Senior Social Media and Communications Strategist to the CEO at Inkitt, with over five years of experience in enhancing social media presence for various brands. She has previously held positions at notable organizations including Kaspersky Lab, Boston University, and AirAsia.
Current Role at Inkitt
Zoe Tan serves as the Senior Social Media & Communications Strategist to the CEO at Inkitt. In this role, she focuses on developing and executing social media strategies that align with the company's objectives. Her expertise in communications enhances the visibility and engagement of Inkitt's brand across various platforms.
Previous Experience in Social Media Management
Zoe Tan has held several positions in social media management prior to her current role. She worked as a Social Media Manager at LinkGraph.io from 2021 to 2022, and as a Social Media Coordinator at Kaspersky Lab from 2018 to 2021. Her experience includes managing social media campaigns and strategies for B2B SaaS companies, contributing to brand growth and community engagement.
Educational Background
Zoe Tan's educational journey includes a Bachelor's Degree in English from the University of Louisiana at Lafayette, completed from 2012 to 2015. She furthered her studies at Boston University, earning a Master of Arts in Emerging Media Studies from 2017 to 2018. Additionally, she completed the Monash University Foundation Year at Sunway University from 2011 to 2012.
Internship Experience
Zoe Tan has gained valuable experience through various internships. She was a Writing Intern at the Festival International de Louisiane in 2015, and a Producing Intern at KATC Communications in 2014. These roles provided her with foundational skills in writing and media production, contributing to her professional development in communications.
Passion for Community Engagement
Zoe Tan is passionate about working with small business owners to enhance their community impact through social media. Her approach focuses on leveraging social media platforms to foster community connections and promote local businesses, demonstrating her commitment to supporting grassroots initiatives.