Rochelle Sweeney, Cppm
About Rochelle Sweeney, Cppm
Rochelle Sweeney is a Sales Execution Manager at Insignia Systems, Inc., where she has worked since 2015. She has a diverse background in marketing and project management, with previous roles at Target and Periscope, and holds a Master's Degree in Technology Management from the University of Wisconsin-Stout.
Work at Insignia Systems
Rochelle Sweeney has served as the Sales Execution Manager at Insignia Systems, Inc. since 2015. In this role, she focuses on optimizing sales processes and enhancing execution strategies. Her tenure at Insignia Systems spans over nine years, during which she has contributed to various initiatives aimed at improving sales performance and customer engagement.
Previous Experience at Target
Rochelle Sweeney has extensive experience at Target, where she held multiple positions from 2002 to 2011. She began as a Marketing Traffic Manager, followed by roles as a Marketing Systems Analyst and Marketing Systems Specialist. In these positions, she managed point-of-purchase materials and resolved user and system issues, significantly improving user experience. Additionally, she worked as an Information Protection Analyst, focusing on data security.
Project Management Experience
Before joining Insignia Systems, Rochelle worked as a Project Manager at Periscope from 2012 to 2014. In this capacity, she developed and presented training on project management systems, which enhanced team efficiency. Her project management skills were further demonstrated through her support of resource management systems, contributing to streamlined operations in marketing.
Education and Expertise
Rochelle Sweeney holds a Master's Degree in Technology Management and a Bachelor's Degree in Business Administration, both from the University of Wisconsin-Stout. Her educational background provides her with a solid foundation in management principles and technology, which she applies in her professional roles.
Background in Marketing Communications
Rochelle began her career at Colle+McVoy Marketing Communications as a Senior Traffic Manager from 1997 to 2002. This role involved overseeing marketing projects and ensuring timely delivery of materials. Her experience in marketing communications has equipped her with skills that are valuable in her subsequent roles in sales execution and project management.