David Collins
About David Collins
David Collins serves as the Senior Director of Commercial Effectiveness EMEA at Insmed Incorporated, bringing extensive experience in marketing insights and analytics from various pharmaceutical companies.
Current Role at Insmed
David Collins serves as the Senior Director of Commercial Effectiveness EMEA at Insmed Incorporated. He has held this position since 2022, contributing to the company's strategic initiatives in Zug, Switzerland. In this role, Collins focuses on enhancing commercial strategies and effectiveness across the EMEA region.
Previous Experience in Marketing and Insights
Collins has extensive experience in marketing and insights within the pharmaceutical industry. He worked at Arvelle Therapeutics as Head of Marketing Insights from 2019 to 2021. Prior to that, he held various positions at GlaxoSmithKline, including Market Research Manager and Decision Support Executive, where he developed skills in market analysis and strategic decision-making.
Career at Shire and Novartis
Collins has held significant roles at Shire and Novartis. At Shire, he was the Commercial Insights & Analytics Lead from 2015 to 2016 and later served as Director, Global Marketing Lead from 2018 to 2019. His tenure at Novartis included positions as Global Marketing Science Manager and Global Insights Director from 2009 to 2015, where he contributed to global marketing strategies and insights.
Educational Background
David Collins studied at Glasgow Caledonian University, where he earned a Bachelor of Arts with Honours in Psychology and Social Sciences. His studies spanned from 1991 to 1995, providing him with a foundation in understanding human behavior and social dynamics, which is beneficial in his marketing roles.
Early Career Development
Collins began his career at GlaxoSmithKline, where he participated in the Graduate Trainee IT Management Program from 1999 to 2002. He subsequently worked as a Primary Care Sales Representative and later as a Market Research Manager, gaining valuable experience in sales and market research that shaped his future roles in marketing and insights.