Grace Backer
About Grace Backer
Grace Backer is a Manager of Social Media at Insomniac Events, where she has worked since 2019. She has a background in marketing and communications, with previous roles at React Presents, Prime Social Group, and EDM Identity.
Current Role at Insomniac Events
Grace Backer serves as the Manager of Social Media at Insomniac Events, a prominent company in the electronic dance music (EDM) industry. She has held this position since 2019, contributing to the company's social media strategy and engagement efforts. Her role involves overseeing content creation, audience interaction, and brand promotion across various social media platforms, which are essential for reaching the EDM community.
Previous Experience in Marketing and Promotions
Prior to her current role, Grace Backer gained valuable experience in marketing and promotions through various internships and positions. She worked as a Marketing Intern at React Presents from 2015 to 2018, where she developed skills in event marketing and audience engagement. Additionally, she served as Campus Promotion and Marketing at Prime Social Group for eight months in 2015, focusing on promoting events within university settings. Her experience also includes a role as a Marketing Promotions Intern at Ticketmaster in 2017.
Educational Background
Grace Backer completed her education at the University of Michigan College of Literature, Science, and the Arts, where she earned a Bachelor's degree in Economics and Communications from 2014 to 2018. Prior to that, she attended Cathedral Catholic High School from 2010 to 2014. Her academic background provides a strong foundation for her career in marketing and social media management.
Early Career and Internships
Grace Backer's early career included various roles that helped her build a diverse skill set. She worked as an Attractions Associate at LEGOLAND California Resort in 2012, where she gained experience in customer service. From 2016 to 2019, she was the Editing Manager at EDM Identity, where she oversaw content editing and contributed to the publication's growth in the EDM space. These positions laid the groundwork for her future roles in marketing and social media.