Skylar Hardenbrook
About Skylar Hardenbrook
Skylar Hardenbrook is a Senior Digital Product Specialist at Insomniac Events, where he has worked since 2019. He has a background in digital product management and content analysis, having held various roles in the entertainment and events industry since 2012.
Current Role at Insomniac Events
Skylar Hardenbrook serves as the Senior Digital Product Specialist at Insomniac Events, a position held since 2019. In this role, Hardenbrook leads email marketing initiatives for various events, including festivals and branded shows. This includes managing communications for sub-brands such as HARD, Insomniac Shop, III Points, and Okeechobee. Hardenbrook also oversees the Insomniac App, which is a standalone mobile platform launched in 2019, ensuring effective content management and data handling across all company events.
Previous Experience at Insomniac Events
Prior to the current role, Skylar Hardenbrook held multiple positions at Insomniac Events. From 2016 to 2017, Hardenbrook worked as a Digital Product Manager, and from 2018 to 2019, the role transitioned to Digital Content Manager. These positions involved managing digital properties and contributing to the overall digital strategy of the company, which serves millions of users worldwide.
Experience at Party Earth
Skylar Hardenbrook worked at Party Earth in various capacities. Initially, from 2012 to 2013, Hardenbrook served as a Content Analyst for the Events Calendar. This role was followed by a position as Senior Content Analyst from 2013 to 2014. Both roles were based in Los Angeles, CA, and involved analyzing and managing content related to events, contributing to the company's digital presence.
Educational Background
Skylar Hardenbrook studied at the University of Southern California, specifically at the Marshall School of Business. Hardenbrook earned a Bachelor of Science degree in Business Administration, completing the program between 2008 and 2012. This educational background provided a foundation for a career in digital product management and marketing.
Early Career and Internships
Skylar Hardenbrook began the professional career as a Tutor/Teaching Assistant at Kumon from 2007 to 2008. Additionally, Hardenbrook gained valuable experience through internships at Universal Music Group and The Hollywood Reporter in 2011 and 2012. These roles involved working in new media and sales/marketing, respectively, contributing to a diverse skill set in the entertainment and digital sectors.