Jorie Larsen
About Jorie Larsen
Jorie Larsen is a Senior Manager of Copy at Inspirato, where she has worked since 2019. With a decade of experience in marketing copywriting, she specializes in creating various types of content that connect with users and drive conversions.
Work at Inspirato
Jorie Larsen currently serves as the Senior Manager of Copy at Inspirato, a position she has held since 2019. In this role, she is responsible for overseeing the creation and management of marketing copy that aligns with the company's brand messaging. Prior to her current position, she worked as a Copywriter at Inspirato from 2017 to 2019. Her experience at Inspirato has allowed her to develop a deep understanding of the company's voice and customer engagement strategies.
Previous Experience in Marketing and Copywriting
Before joining Inspirato, Jorie Larsen held several positions in the marketing and copywriting field. She worked as a Senior Writer at Groupon from 2013 to 2015, where she contributed to various marketing initiatives. Earlier, she served as a Senior Copywriter and Content Marketer at Rise Interactive for 10 months in 2015-2016. Her career began with internships, including a Reporting Intern position at WJLA-TV and an Editorial Intern role at TimeOut Sydney.
Education and Expertise
Jorie Larsen holds a Bachelor of Science degree in Journalism and Political Science from Boston University, where she graduated magna cum laude in 2010. She completed her high school education at Lake Park High School, earning her diploma in 2006. With over a decade of experience in marketing copywriting, she specializes in creating various types of content, including web copy, emails, blog posts, and social media content.
Skills in Copywriting and Content Creation
Jorie Larsen has developed a diverse skill set in copywriting and content creation. She focuses on crafting brand stories that resonate emotionally with users while driving conversions. Her expertise includes writing web copy, copyediting, and creating content for organic and paid social media campaigns. Additionally, she is skilled in producing banner ads and video scripts, making her a versatile asset in the marketing field.