Abrina Matthews
About Abrina Matthews
Abrina Matthews serves as the Director of Design and Architecture at Inspire Brands, where she has worked since 2022. With extensive experience in architecture and store planning, she has a strong focus on enhancing in-store experiences to drive revenue growth.
Work at Inspire Brands
Abrina Matthews serves as the Director of Design and Architecture for BWW at Inspire Brands since 2022. In this role, she focuses on enhancing the in-store experience to drive revenue growth and strengthen brand presence. Her strategic approach involves forming partnerships with stakeholders to positively impact company profitability.
Previous Experience at RaceTrac
Prior to her current position, Abrina Matthews held multiple roles at RaceTrac. She worked as the Director of Architecture, Design, and Store Planning from 2020 to 2022. Before that, she served as Senior Manager of Store Planning from 2015 to 2020 and as Program Manager of Store Planning from 2014 to 2015. Her extensive experience at RaceTrac contributed to her expertise in store planning and design.
Career Background
Abrina Matthews has a diverse career background, including roles at Cardlytics, Inc. and Coverdell. She worked as a Senior Account Manager at Cardlytics from 2012 to 2013 and as an Account Manager from 2010 to 2012. At Coverdell, she served as an Account Representative from 2008 to 2010 and as an Account Coordinator from 2007 to 2008. Additionally, she began her career as a Management Trainee at Enterprise Rent-A-Car from 2006 to 2007.
Education and Expertise
Abrina Matthews earned a Bachelor's degree in Communications with a focus on Interpersonal and Organizational communication from the University of North Carolina at Chapel Hill, completing her studies from 2003 to 2007. Her educational background complements her professional expertise in value-engineering programs and buildings, aimed at creating cost synergies.