Brenna (Cogswell) Hodge
About Brenna (Cogswell) Hodge
Brenna (Cogswell) Hodge serves as the Loyalty Marketing Manager for Dunkin' at Inspire Brands, having held this position since 2021. With a background in strategic marketing and consumer insights, she has over a decade of experience in loyalty marketing roles across various companies.
Work at Inspire
Brenna Hodge currently serves as the Loyalty Marketing Manager for Dunkin' at Inspire Brands. She has held this position since 2021, contributing to the brand's loyalty initiatives for three years. Prior to this role, she worked at Dunkin' Brands as the Digital & Loyalty Marketing Manager, Engagement from 2018 to 2021. In these roles, she has focused on developing and implementing marketing strategies that enhance customer engagement and loyalty.
Previous Experience in Marketing
Brenna Hodge has a diverse background in marketing, having worked in various roles before joining Inspire Brands. She began her career at Cartera Commerce, Inc, where she served as a Marketing Coordinator from 2012 to 2015, and later as the Manager of Loyalty Development from 2015 to 2016. Following her time at Cartera, she worked at Sonesta Hotels as the Associate Manager of the Loyalty Program from 2016 to 2018. These positions allowed her to gain valuable experience in loyalty marketing and consumer engagement.
Education and Expertise
Brenna Hodge has a solid educational background in anthropology and sustainable development. She studied at Mount Holyoke College, where she earned a Bachelor of Arts in Anthropology from 2008 to 2012. She also attended the University of St. Andrews for one year, focusing on Social Anthropology, Sustainable Development, and History. Additionally, she completed her high school education at Barrington High School from 2004 to 2008. Her academic background supports her expertise in understanding consumer motivations and drivers.
Strategic Marketing Involvement
Brenna Hodge has been actively involved in strategic marketing campaigns throughout her career. Her work emphasizes understanding consumer insights and motivations, which are critical for developing effective marketing strategies. She possesses a blend of creative and analytical skills, allowing her to approach marketing challenges from multiple perspectives. This combination of skills has been instrumental in her roles at Dunkin' and previous positions.