Shannon Collins
About Shannon Collins
Shannon Collins is a Manager of Brand Management at Jimmy John's, part of Inspire Brands, where she has worked since 2022. She has a diverse background in advertising and brand management, with previous roles at BBDO Atlanta and The New York Times.
Current Role at Inspire Brands
Shannon Collins serves as the Manager of Brand Management for Jimmy John's at Inspire Brands. She has held this position since 2022, contributing to the brand's strategic initiatives and marketing efforts in Atlanta, Georgia. In her role, she focuses on enhancing brand visibility and driving customer engagement.
Previous Experience in Brand Management
Before her current role, Collins worked as the Associate Manager of Brand Management for Jimmy John's at Inspire Brands from 2021 to 2022. This position followed her tenure at BBDO Atlanta, where she served as an Account Executive from 2019 to 2021. Her experience in these roles has equipped her with a strong foundation in brand strategy and account management.
Early Career and Internships
Collins began her career with various internships and entry-level positions in the advertising industry. She worked as an Account Management Intern at BBDO Atlanta in 2016 and later as an Assistant Account Executive from 2017 to 2018. Additionally, she gained experience as an Account Services Intern at Zimmerman Advertising in 2015, which provided her with valuable insights into account management and client relations.
Educational Background
Shannon Collins holds a Bachelor's Degree in Public Relations with a Minor in Computer Science from the University of Alabama, where she studied from 2012 to 2016. She completed her high school education at Saint Thomas Aquinas High School from 2008 to 2012. Her academic background has laid the groundwork for her career in brand management and public relations.
Professional Development
In 2018, Collins participated in the Student Institute of Advanced Advertising Studies at 4A's for three months. This program provided her with advanced knowledge and skills in advertising, further enhancing her expertise in brand management and marketing strategies.