John Gard
About John Gard
John Gard is the Marketing Manager for Study Management Solutions at Instem, with extensive experience in digital marketing, communications, and public relations.
Current Role as Marketing Manager at Instem
John Gard has been serving as the Marketing Manager, Study Management Solutions at Instem since 2022. In this role, he is responsible for overseeing the development and execution of marketing strategies designed to enhance lead nurturing and customer retention. Additionally, John provides support to the Sales, Product, and Customer teams through his role as a Hubspot CRM Admin, managing data and facilitating automation processes.
Previous Experience at Palo Alto Software
From 2019 to 2022, John Gard worked as a Digital Marketing Specialist at Palo Alto Software in the Eugene, Oregon Area. During his tenure, he developed and managed communication strategies that were pivotal in lead nurturing and customer retention. His responsibilities also included leveraging digital marketing techniques to enhance the company's online presence and drive growth.
Early Career and Roles in Communications
John Gard's early career includes several key roles in communications and public relations. From 2016 to 2019, he was the Communications Manager at GBG, LLC in Green Bay, Wisconsin Area, and from 2014 to 2016, he served as a Digital Communications Specialist at Wisconsin Independent Businesses, Inc. in Madison, Wisconsin Area. His work involved crafting and implementing communication strategies for business development and actively participating in economic development projects and political campaigns.
Educational Background
John Gard earned a Bachelor's Degree in Dietetics and Clinical Nutrition Services from the University of Wisconsin-Madison, where he studied from 2011 to 2014. Prior to that, he attended the University of St. Thomas for one year from 2010 to 2011. His educational background laid the foundation for his initial roles in university settings and consulting.
Skills and Expertise
John Gard has a strong background in website management and social media production and publishing. He is skilled at leading projects in fast-paced environments with variable demands, demonstrating an ability to make confident and timely decisions. John's extensive experience in public relations marketing and his proficiency with Hubspot CRM contribute significantly to his capabilities as a marketing professional.