Jana Thorne, MBA
About Jana Thorne, MBA
Jana Thorne, MBA, is a Manager of Digital Platforms at Intact, where she focuses on enhancing customer engagement and improving user experience through digital solutions. She has held various roles in digital strategy and customer success across multiple organizations, including the Government of Newfoundland and Labrador and ClearRisk Inc.
Work at Intact Financial Corporation
Jana Thorne serves as the Manager of Digital Platforms - Direct Distribution at Intact Financial Corporation since 2021. In this role, she has implemented innovative digital solutions that streamlined direct distribution processes. Thorne has contributed to digital transformation initiatives, focusing on enhancing user experience and developing digital platform strategies that improve customer engagement. She actively participates in cross-functional teams to integrate digital tools that align with business objectives.
Previous Experience in Digital Customer Experience
Before joining Intact, Jana Thorne held several positions that contributed to her expertise in digital customer experience. She worked at Johnson Insurance as Senior Manager, Digital Customer Experience from 2019 to 2021. Prior to that, she served as Director of Customer Success at ClearRisk Inc. from 2014 to 2015 and as Customer Success Manager from 2011 to 2013. Additionally, she worked as a Product Owner & Digital Strategist at the Government of Newfoundland and Labrador from 2018 to 2019.
Education and Expertise
Jana Thorne holds a Master of Business Administration (MBA) from Memorial University of Newfoundland, which she completed from 2018 to 2020. She also earned a Bachelor of Commerce with Honours (Co-op) in Marketing and Economics from the same institution, studying from 2005 to 2010. In addition, she is a Certified Inbound Marketing Professional, having completed her certification at HubSpot Inbound Marketing University in 2009.
Background in Government and Academia
Jana Thorne has experience working in government and academia. She was a Senior Systems Business Analyst at the Government of Newfoundland and Labrador from 2015 to 2018. Earlier, she worked as an International Programs Assistant at Memorial University of Newfoundland in 2008. These roles provided her with a foundation in systems analysis and program management.
Contributions to Digital Marketing
Jana Thorne began her career in digital marketing as an E-Commerce Marketing Associate at ClearRisk Inc. in 2009. This role, although brief, marked the start of her journey in the digital landscape, where she later focused on customer success and digital strategies. Her early involvement in marketing has influenced her approach to enhancing customer engagement in her current and previous roles.