Liz Jewett
About Liz Jewett
Liz Jewett is a Team Lead in Search Marketing at Intact and a part-time Marketing Professor at Conestoga College. She has extensive experience in digital advertising and marketing, having held various leadership roles at organizations such as Meridian Credit Union and PHD.
Work at Intact Financial Corporation
Liz Jewett serves as the Team Lead for Search Marketing at Intact Financial Corporation, a role she has held since 2023. Based in Toronto, Ontario, Canada, she has been responsible for leading search marketing initiatives within the organization. Her position emphasizes the importance of data-driven strategies in enhancing the company's online presence and performance.
Current Role at Conestoga College
In addition to her role at Intact Financial Corporation, Liz Jewett works as a part-time Marketing Professor at Conestoga College since 2023. Located in Kitchener, Ontario, Canada, she contributes to the academic community by sharing her extensive marketing knowledge and experience with students, fostering their understanding of contemporary marketing practices.
Previous Experience in Digital Marketing
Liz Jewett has a diverse background in digital marketing, having held several significant positions prior to her current roles. She worked at Meridian Credit Union as Senior Manager of Digital Advertising and Website Analytics from 2018 to 2021. Additionally, she served as the Chief Marketing Officer at Radford Beauty for 11 months in 2022-2023 and held various roles at PHD, including Digital Media Strategist and Digital Director, from 2011 to 2017.
Educational Background
Liz Jewett studied at Humber College, where she earned a Post-Graduate Diploma with Honours in Advertising Media Management from 2009 to 2010. She also attended the University of Guelph, achieving a degree in General Arts from 2003 to 2007. Her educational background supports her expertise in marketing and advertising.
Expertise in Marketing Strategies
Liz Jewett possesses a strong focus on data-driven planning in her marketing strategies. Her expertise includes programmatic advertising, which is integral to her performance marketing skills. This emphasis on analytics and performance metrics allows her to develop effective marketing campaigns that drive results.