Mark Collins
About Mark Collins
Mark Collins serves as the Global Channel Director for Threat Intelligence Services at Intel 471, where he has worked since 2022. He has extensive experience in channel management and cybersecurity, having held various roles at companies such as Foresite, Unitrends, and Symantec.
Work at Intel 471
Mark Collins serves as the Global Channel Director for Threat Intelligence Services at Intel 471, a position he has held since 2022. In this role, he has successfully transitioned the company's business model from direct sales to a partner-focused model, which has resulted in new distribution and Value-Added Reseller (VAR) partner agreements. He has also negotiated a partnership agreement with a multi-billion global security-focused distributor to enhance Intel 471's presence in Europe.
Previous Experience in Cyber Security and Compliance
Before joining Intel 471, Mark Collins worked at Foresite as the EMEA Partner Director for Cyber Security & Compliance Services from 2019 to 2022. His career includes roles such as UK Channel Partner Manager at Unitrends, where he focused on Disaster Recovery as a Service, and UK Inside Sales Account Manager at McAfee Security, where he managed network and client security. His extensive experience spans various companies and roles within the cyber security sector.
Education and Expertise
Mark Collins completed his education at Chesham High School. His professional expertise encompasses channel management, partner recruitment, and business development within the technology and cyber security sectors. He has developed systems to enhance operational efficiency and has coached sales teams on channel partner strategies.
Achievements in Partner Development
Throughout his career, Mark Collins has achieved significant milestones in business development across various regions, including APAC, the Middle East, and South America. He has launched initiatives such as a partner newsletter to improve communication with channel partners and created a SPIFF program to incentivize sales operations. His efforts have fostered a collaborative sales environment and enhanced partner engagement.
Career Timeline and Roles
Mark Collins has held numerous positions in the technology sector, including UK VAR Channel Manager at Centrix Software and EMEA Channel Partner Manager at Entrust Datacard. His tenure at Symantec involved managing enterprise sales for encryption security and endpoint management. His diverse roles have contributed to his comprehensive understanding of channel dynamics and sales strategies.