Danyal Effendi
About Danyal Effendi
Danyal Effendi is a Conversion Optimization Manager currently working at Intelex Technologies ULC in Toronto, Ontario. He has extensive experience in digital marketing, having held various roles in multiple companies and possesses a strong educational background in marketing and finance.
Work at Intelex Technologies ULC
Danyal Effendi serves as the Conversion Optimization Manager at Intelex Technologies ULC, a role he has held since 2021. In this position, he focuses on enhancing user experience and increasing conversion rates through data-driven strategies. His work involves analyzing customer behavior, implementing A/B testing, and optimizing landing pages to improve overall performance. Effendi's expertise in digital marketing complements his responsibilities, allowing him to contribute effectively to the company's growth objectives.
Education and Expertise
Danyal Effendi holds a Bachelor of Business Administration with a focus on Marketing and Finance from Karachi University Business School, completed between 2006 and 2009. He furthered his education with an Online Certification in Digital Marketing Specialization from the University of Illinois Urbana-Champaign from 2015 to 2016. Additionally, he obtained a Post Graduate Certificate in Web Development from Humber College in 2021. His educational background supports his extensive knowledge in digital marketing strategies, including SEO, SEM, PPC, social media, email, and content marketing.
Background in Digital Marketing
Danyal Effendi has a diverse background in digital marketing, having worked in various roles across multiple organizations. He began his career as a Marketing Officer at Abu Ghazaleh Intellectual Property in 2010. He then progressed to positions at Gaditek, where he served as Digital Marketing Executive, Team Lead, and Digital Marketing Manager from 2014 to 2020. He also worked as a Digital Marketing Consultant at LifePlan Investments from 2020 to 2021. His cumulative experience spans over a decade, allowing him to develop a comprehensive understanding of the digital marketing landscape.
Achievements in Digital Marketing
Throughout his career, Danyal Effendi has demonstrated a strong ability to create, optimize, and grow products and services across various industries. His hands-on experience encompasses all functions of digital marketing, which has contributed to successful customer acquisition strategies. Effendi's work has involved managing digital marketing campaigns that leverage data analytics to inform decision-making and optimize performance. His role at BlueMind.App as a Digital Marketing Consultant since 2020 further showcases his commitment to driving results in the digital space.
Involvement in Motorsports
In addition to his professional career, Danyal Effendi is actively involved in amateur motorsports. He participates in karting and esports leagues, showcasing his passion for racing. Furthermore, he manages a racing apparel store and provides motorsports consultancy services, blending his interests with entrepreneurial endeavors. This involvement reflects his dedication to the motorsports community and his ability to apply marketing principles in a niche market.