Carol Steinberg
About Carol Steinberg
Carol Steinberg serves as the Director of Marketing and Communications at the International Trademark Association (INTA) since 2017, where she shapes strategic direction and internal operations. With extensive experience in leadership roles across various organizations, she has a strong background in marketing and communications.
Work at International Trademark Association (INTA)
Carol Steinberg has served as the Director of Marketing and Communications at the International Trademark Association (INTA) since 2017. In this role, she plays a crucial part in shaping the strategic direction and internal operations of the organization as a member of the senior management team. Steinberg leads a team of 10 professionals within the marketing and communications department, focusing on developing and implementing innovative marketing initiatives aimed at increasing revenue through improved attendance and sponsorships at global events. Additionally, she oversees media relations efforts to boost INTA's visibility in both trade and mainstream media.
Previous Experience in Nonprofit Organizations
Before joining INTA, Carol Steinberg held significant roles in various nonprofit organizations. She served as the Executive Vice President at HealthCare Chaplaincy Network from 2014 to 2017. Prior to that, she was the President and Senior Executive Vice President at the Alzheimer's Foundation of America for one year in 2013-2014, after spending 11 years as the Executive Vice President at the same foundation from 2002 to 2013. These positions contributed to her extensive experience in leadership and communications within the nonprofit sector.
Education and Expertise
Carol Steinberg earned a Bachelor of Arts degree in English from the City University of New York-Brooklyn College. Her educational background has equipped her with strong communication skills, which she has applied throughout her career in various leadership roles. Her expertise in marketing and communications is evident in her strategic initiatives and her ability to lead teams effectively.