Constanza Seguel A.
About Constanza Seguel A.
Constanza Seguel A. serves as the Director of Client Services at Rufus, where she leads a team of eight. With extensive experience in consultative sales and strategic marketing, she has held various roles in prominent companies, including Havas Media Group and Carat.
Current Role at Interpublic Group
Constanza Seguel A. serves as the Director of Client Services at Rufus, a position she has held since 2020. In this role, she manages a team of eight professionals in Santiago, Santiago Metropolitan, Chile. Her responsibilities include overseeing client relationships and ensuring the delivery of strategic marketing solutions.
Previous Experience at Havas Media Group
Prior to her current role, Seguel worked at Havas Media Group in various capacities. She served as Account Director from 2018 to 2019 and as Head of Socialyse & Ecselis from 2015 to 2018. Additionally, she held the position of Jefe de Search from 2011 to 2013 and worked as an Analista de Search & Performance in 2010. Her tenure at Havas Media Group provided her with extensive experience in account management and digital marketing.
Involvement with IAB Chile
Seguel has been actively involved with IAB Chile, particularly as a member of the Comité Search from 2012 to 2013 and currently participating in the Search Committee. Her focus within this committee is on analyzing best practices in digital advertising for search engines, contributing to the advancement of industry standards.
Educational Background
Constanza Seguel A. holds a degree in Ingeniero Civil Industrial from Universidad del Desarrollo, which she completed from 2002 to 2007. She also obtained a Licenciado en Ciencias de la Ingeniería from the same institution from 2002 to 2005. Additionally, she pursued further education at Pontificia Universidad Católica de Chile, earning a Diplomado in 2012.
Early Career Experience
Seguel's early career includes roles at Grupo Gtd as an Account Executive from 2008 to 2010 and at Walt Disney World as a Vendedora during a Work & Travel program in 2006. These experiences contributed to her foundational skills in sales and client service.