Daniel Brackins ★
About Daniel Brackins ★
Daniel Brackins serves as the Senior Vice President of Integrated Media Strategy at Interpublic Group (IPG) and has extensive experience in communication and media strategy. He holds an MBA from Hawaii Pacific University and has developed a proprietary framework called Asymmetric Communications™ to innovate communication strategies.
Work at Interpublic Group
Daniel Brackins serves as the Senior Vice President of Integrated Media Strategy at Interpublic Group (IPG) since 2022. He operates from the Los Angeles Metropolitan Area and focuses on developing comprehensive media strategies that integrate various communication channels. His role involves leveraging insights to enhance media effectiveness and drive impactful campaigns.
Education and Expertise
Daniel Brackins holds a Master of Business Administration (MBA) from Hawaii Pacific University. He also earned a Bachelor of Arts in Political Science from Temple University. Additionally, he completed a Graduate Certificate in International Management from Hawaii Pacific University. His educational background supports his expertise in strategic communication and media.
Background
Before joining IPG, Daniel Brackins accumulated extensive experience in various roles within the communications and marketing sectors. He worked at Fuel Cycle as a Community Manager and Marketing Manager, and held multiple positions at Edelman, including Senior Account Executive and Account Supervisor. His career also includes a role as Communications Manager at the Hawaii State House of Representatives.
Achievements
Daniel Brackins is recognized for advocating bold communication strategies that challenge conventional approaches. He has developed a proprietary framework known as Asymmetric Communications™, which aims to disrupt traditional communication methods. In addition to his role at IPG, he is an Advisory Board Member at GrandTour and serves as the Founder of Asymmetri, where he provides fractional Chief Communications Officer (CCO) counsel to an AI travel platform.
Previous Work Experience
Daniel Brackins has held several significant positions prior to his current roles. He served as Director of Digital and Social Strategy at Syneos Health Communications and as Director of Engagement Strategy and Social Media at Fishawack Health. His diverse experience across different organizations has equipped him with a comprehensive understanding of digital and integrated media strategies.