Gabriel Korkmaz
About Gabriel Korkmaz
Gabriel Korkmaz serves as the Head of Rufus France and is a Business Partner at Amazon, where he oversees media strategies for various business lines. He has extensive experience in media management, having held senior roles at companies such as Omnicom Media Group, Europcar Mobility Group, and Publicis Media.
Work at Interpublic Group
Gabriel Korkmaz currently serves as the Head of Rufus France and Business Partner for Amazon at Interpublic Group (IPG). He has held this position since 2020, working from Neuilly-sur-Seine, Île-de-France, France. In this role, he leads a team of eight media consultants and coordinates a larger team of 40 operational staff. His responsibilities include overseeing media strategy and operational implementation for various Amazon business lines.
Previous Experience in Media
Prior to his current role, Gabriel Korkmaz worked at several notable organizations in the media sector. He was a Business Director at Omnicom Media Group for five months in 2019, focusing on the Paris area. He also served as Head of Media at Europcar Mobility Group for eight months in 2020. Additionally, he spent ten years at Omnicom Media Group as a Senior Business Manager from 2007 to 2017 and worked as Directeur Conseil at Publicis Media from 2017 to 2019.
Education and Expertise
Gabriel Korkmaz has a strong educational background in marketing and media. He studied at ESSEC Business School, where he completed a Master Spécialisé in Digital Marketing through the Executive Program from 2016 to 2017. Earlier, he attended Université Paris Nanterre, earning a Master in Management & Marketing du Sport from 1997 to 2002. His expertise encompasses both online and offline media channels, enabling him to conduct comprehensive media audits and provide strategic recommendations.
Media Strategy and Operations
In his current role, Gabriel Korkmaz is responsible for the media strategy and operational implementation for all Amazon business lines. This includes overseeing initiatives for Brand, Retail, Prime Video, Amazon Web Services, Music, Student, HR, and Audible. He collaborates closely with global hubs in London and Los Angeles to ensure alignment in media strategies and performance metrics across different markets.