Mengqi Ding
About Mengqi Ding
Mengqi Ding is an Associate Manager specializing in social and content at Interpublic Group in Shanghai, China. With a background in strategic planning and media planning, she has developed her expertise in marketing through her academic studies and professional experience.
Work at Interpublic Group
Mengqi Ding has been serving as an Associate Manager in Social & Content at Interpublic Group (IPG) since 2021. In this role, she is responsible for managing social media strategies and content development. Her position is based in Xuhui District, Shanghai, China. Over her tenure, she has contributed to various projects aimed at enhancing brand visibility and engagement through social media platforms.
Previous Experience at 竞立媒体
Before joining IPG, Mengqi Ding worked at 竞立媒体, where she held two positions. She began as a Junior Strategic Planner from 2018 to 2019, where she gained foundational experience in strategic planning. She then advanced to the role of Senior Media Planner from 2019 to 2021, where she was involved in developing and executing media strategies to optimize client campaigns in Shanghai.
Education and Expertise
Mengqi Ding has a strong academic background in marketing and finance. She studied at Coventry University, where she earned a Master of Science (MS) in International Marketing from 2016 to 2017. Prior to that, she completed her Bachelor of Arts (BA) in International Marketing at the same institution from 2015 to 2016. Additionally, she obtained a Bachelor's degree in Finance from 南京大学, studying there from 2012 to 2015.
Background
Mengqi Ding has a diverse educational and professional background that spans marketing and finance. Her studies in international marketing have equipped her with the skills necessary for her roles in strategic planning and media management. Her experience in both junior and senior positions has provided her with a comprehensive understanding of the media landscape in Shanghai.