Michelle Henderson
About Michelle Henderson
Michelle Henderson serves as the Director of Global Marketing & Communications at InVeris Training Solutions, where she has worked since 2013. She specializes in strategic messaging and brand positioning, focusing on enhancing customer segmentation and partner enablement.
Work at InVeris Training Solutions
Michelle Henderson has served as the Director of Global Marketing & Communications at InVeris Training Solutions since 2013. In this role, she has implemented a centralized marketing strategy that aligns with the company's global business objectives. Henderson has been instrumental in driving integrated operations and communication efforts on a global scale, collaborating closely with senior international business principals to execute a comprehensive global strategic marketing plan.
Previous Experience in Marketing
Before joining InVeris Training Solutions, Michelle Henderson held several key marketing positions. She worked as the Director of Marketing at the University of West Florida from 2011 to 2013. Prior to that, she served as the Regional Director of Marketing at Cox Media from 2005 to 2011. Her career began as the Marketing Communications Manager at Pensacola News Journal, where she worked from 2003 to 2005.
Education and Certifications
Michelle Henderson has a Bachelor of Arts degree in Advertising from Louisiana State University. She has pursued further education in marketing, earning certifications from the E-Marketing Association as a Certified Marketing Consultant in 2016 and as a Certified Digital Marketer in 2017. Additionally, she studied Social Media Marketing and Online Marketing at Shaw Academy, achieving certifications in both areas in 2015 and 2014, respectively.
Specialization in Marketing Strategy
Michelle Henderson specializes in strategic messaging and brand positioning. Her expertise focuses on enhancing customer segmentation and partner enablement. This specialization supports her role in developing marketing strategies that effectively communicate the value of products and services to diverse audiences.