Carolyn Davies
About Carolyn Davies
Carolyn Davies is a Finance Specialist with a Master of Business Administration from William Paterson University. She has extensive experience in ecommerce, digital marketing, and financial analysis, currently working at Investec in California after a significant tenure at Bitcoin Inc.
Work at Investec
Carolyn Davies has been employed at Investec as a Finance Specialist since 2021. In this role, she applies her financial expertise to support the company's operations in California, United States. Her responsibilities include managing financial analysis and reporting, ensuring compliance with financial regulations, and contributing to strategic financial planning.
Education and Expertise
Carolyn Davies studied at William Paterson University of New Jersey, where she earned a Master of Business Administration (MBA) with a focus on Marketing/Marketing Management from 2016 to 2020. Her academic background equips her with a solid foundation in business principles, which she applies in her professional roles.
Background in Finance and E-commerce
Before joining Investec, Carolyn worked as an Accountant at Bitcoin Inc. since 2015, gaining extensive experience in financial management within the cryptocurrency sector. She also served as a Special Project Manager at Bold Business from 2018 to 2020, where she was involved in market research and analysis for various projects in the United States.
Achievements in Digital Transformation
Carolyn Davies has a strong background in digital transformation initiatives, particularly in the Gulf Cooperation Council (GCC) region. She has focused on e-commerce and omnichannel strategies, demonstrating her ability to adapt to changing market dynamics and consumer behaviors. Her experience includes building and leading e-commerce teams, emphasizing a hands-on approach to sales and operational metrics.
Skills in Marketing and Analytics
Carolyn possesses skills in executing online and digital marketing strategies, utilizing platforms such as Google SEM, GDN, and Facebook. She is proficient in setting up analytics platforms and dashboards to track key performance indicators (KPIs) and other metrics, which aids in optimizing marketing efforts and enhancing user experience.