Koketso Mulatedzi
About Koketso Mulatedzi
Koketso Mulatedzi is a Digital Manager in Private Banking at Investec, with a background in digital marketing across various industries, including automotive and consumer goods. He has held several roles in prominent companies and holds qualifications in Economics, Management Science, and Information Technology from the University of South Africa.
Current Role at Investec
Koketso Mulatedzi serves as the Digital Manager for Private Banking at Investec. In this role, he is responsible for managing digital marketing strategies tailored for private banking clients. His tenure at Investec began in 2021, and he has been actively contributing to the company's digital initiatives for three years in the Johannesburg Metropolitan Area.
Previous Experience in Digital Marketing
Koketso Mulatedzi has held various positions in digital marketing across multiple industries. He worked at Vicinity Media as a Digital Campaign Manager from 2014 to 2015. He then joined Ogilvy & Mather South Africa as a Digital Account Executive from 2015 to 2017. Following this, he served as a Digital Strategist at Social.Lab, also part of Ogilvy, from 2018 to 2019. He continued his career at Unilever as a Digital Engagement Lead from 2019 to 2021, and briefly worked as a Digital Marketing Consultant at Volkswagen Group South Africa in 2021.
Educational Background
Koketso Mulatedzi studied at the University of South Africa, where he earned a Higher Certificate in Economics & Management Science. He also pursued studies in Information Technology at the same institution. His foundational education includes completing Matric at Norkem Park High.
Mission-Driven Approach to Digital Marketing
Koketso Mulatedzi adopts a mission-driven approach to digital marketing, emphasizing the importance of building meaningful relationships. His experience spans various sectors, including automotive, consumer goods, and media, which has equipped him with a diverse skill set in managing digital marketing strategies.
Involvement in Digital Marketing Initiatives
Throughout his career, Koketso Mulatedzi has been involved in numerous digital marketing roles that have allowed him to develop expertise in managing campaigns and strategies. His work has included significant contributions to digital marketing efforts for private banking clients, showcasing his ability to adapt to different industry needs.