Brittany B.

Brittany B.

Digital Engagement Lead @ Invoca

About Brittany B.

Brittany B. is a Digital Engagement Lead at Invoca, with a diverse background in digital marketing and communications. She has held various positions in companies such as TruePoint Communications, Heraeus Medical USA, and AT&T, and holds a Bachelor of Science degree in Marketing and Management Information Systems from Binghamton University.

Current Role at Invoca

Brittany B. serves as the Digital Engagement Lead at Invoca, a position she has held since 2022. In this role, she focuses on enhancing digital engagement strategies to improve customer interactions and drive business growth. Her responsibilities include overseeing digital marketing initiatives and analyzing engagement metrics to optimize campaigns.

Previous Experience at TruePoint Communications

Brittany B. worked at TruePoint Communications in two capacities. She served as Community Manager from 2017 to 2019, where she managed community engagement efforts. Later, she took on the role of Digital Media Account Supervisor from 2021 to 2022, overseeing digital media strategies and client accounts for a period of eight months.

Internship Experience

Brittany B. gained valuable experience through internships at AT&T and Merritt Properties, LLC. She interned at AT&T from 2012 to 2014 in Hanover, Maryland, and at Merritt Properties, LLC from 2010 to 2012 in Baltimore, MD. These roles provided her with foundational skills in marketing and communications.

Educational Background

Brittany B. studied at Binghamton University, where she earned a Bachelor of Science (BS) degree in Marketing and Management Information Systems. Her studies spanned from 2011 to 2015, equipping her with essential knowledge and skills in both marketing and information systems.

Other Professional Roles

In addition to her current position and roles at TruePoint Communications, Brittany B. has held various marketing positions. She was the Marketing Director at Chick-fil-A-Franchise from 2016 to 2017, a Marketing Associate at Adams Homes from 2015 to 2016, and a Digital and Social Media Analyst at Heraeus Medical USA from 2019 to 2021.

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