Keith Laughner
About Keith Laughner
Keith Laughner is the Director of Sales Development at Invoca, where he specializes in enhancing sales processes through playbooks and coaching. He has a diverse background in sales development and management, with experience at various companies including Digital Divide Data, Tapjoy, and the United States Marine Corps.
Current Role at Invoca
Keith Laughner serves as the Director of Sales Development at Invoca, a position he has held since 2023. He operates remotely from Ventura, California. In this role, he focuses on enhancing sales processes and driving team performance. His responsibilities include designing playbooks and creating talk tracks that support sales initiatives.
Previous Experience at Invoca
Prior to his current role, Laughner worked at Invoca in various capacities. He was the Manager of Sales Development from 2018 to 2021, where he led initiatives to improve sales strategies. He also served as Team Lead for Enterprise Sales Development for six months in 2018 and as Strategic Account, Enterprise Sales Development for seven months in 2017.
Professional Background
Laughner has a diverse professional background in sales development. He worked at Digital Divide Data as a Strategic Advisor for one month in 2023. He also held positions at Sama as Director of Sales Development and at TigerGraph as Manager of Sales Development. His earlier roles include Account Executive positions at Tapjoy and FTI Services.
Education and Qualifications
Keith Laughner studied Economics at California State University Channel Islands, where he earned a Bachelor's degree. He also attended Santa Barbara City College, achieving an Associate of Arts (A.A.) in Economics. His educational background supports his expertise in sales and team development.
Coaching and Team Building
Laughner has a passion for coaching and team building, which he has pursued since 2015 across various startups. He offers both group and one-on-one coaching aimed at increasing sales pipeline and closing business. His focus on effective hiring processes has contributed to consistently recruiting top performers.