Kirsten Sears
About Kirsten Sears
Kirsten Sears is a Regional Sales Director at Invoca, specializing in healthcare marketing technology solutions. With a background in Geography and Environmental Studies from the University of Guelph, she has extensive experience in sales leadership roles across various companies, including ON24 and TTEC.
Current Role at Invoca
Kirsten Sears serves as the Regional Sales Director at Invoca, a position she has held since 2021. In this role, she operates within the Greater Toronto Area, Canada. Her responsibilities include leading sales initiatives and strategies to enhance the company's market presence, particularly in the healthcare sector. She focuses on enabling healthcare providers to gain insights into patient journeys through innovative marketing technology solutions.
Previous Experience at ON24
Kirsten Sears has extensive experience at ON24, where she held multiple roles over several years. She served as Senior Director of Sales, Enterprise from 2015 to 2017, and later as Regional Vice President of Sales, Enterprise from 2017 to 2018. Additionally, she worked as a Senior Account Executive from 2012 to 2015. Her tenure at ON24 involved driving performance marketing outcomes and leveraging actionable data to support enterprise clients.
Work History at PathFactory and TTEC
Before her current role at Invoca, Kirsten worked as the Enterprise Account Director at PathFactory for one year in 2018. She also held the position of Vice President of Business Development at TTEC for nine months in the same year. These roles contributed to her expertise in business development and sales strategy within the technology sector.
Educational Background
Kirsten Sears earned an Honours Bachelor of Arts in Geography and Environmental Studies from the University of Guelph, where she studied from 1991 to 1995. Prior to her university education, she completed her General Studies at Bradford District High School, achieving her OSSD and OAC from 1988 to 1992. This educational foundation supports her analytical skills and understanding of environmental factors in business.
Expertise in Marketing Technology
Kirsten Sears specializes in leveraging artificial intelligence and conversational intelligence to connect digital and offline channels for healthcare providers and payers. Her focus on actionable data and performance marketing outcomes positions her as a knowledgeable leader in the marketing technology landscape, particularly within the healthcare industry.