Tanya Mac Pherson
About Tanya Mac Pherson
Tanya Mac Pherson is the Director of Growth & Demand Generation at iQmetrix, where she has worked in various marketing roles since 2009. She has extensive experience in customer and product marketing, having progressed through several positions within the company over the years.
Current Role at iQmetrix
Tanya Mac Pherson serves as the Director of Growth & Demand Generation at iQmetrix. She has held this position since 2022, contributing to the company's strategic initiatives aimed at enhancing market presence and driving customer engagement. Her role focuses on developing and executing marketing strategies that align with business objectives.
Previous Positions at iQmetrix
Tanya Mac Pherson has held multiple roles at iQmetrix prior to her current position. She worked as a Senior Customer Marketing Manager from 2021 to 2022, a Customer Marketing Manager from 2016 to 2021, and a Product Marketing Manager from 2013 to 2016. Additionally, she began her career at iQmetrix as a Marketing Coordinator from 2009 to 2013. Her diverse experience within the company has provided her with a comprehensive understanding of marketing operations.
Education and Expertise
Tanya Mac Pherson studied at SIAST, where she specialized in Marketing and earned a Business Diploma. Her education spanned from 2007 to 2009, equipping her with foundational knowledge and skills in marketing principles and practices.
Career Timeline
Tanya Mac Pherson's career at iQmetrix spans over a decade, beginning in 2009 as a Marketing Coordinator. She progressed through various roles, including Product Marketing Manager, Customer Marketing Manager, and Senior Customer Marketing Manager, before becoming the Director of Growth & Demand Generation in 2022. This timeline reflects her growth and increasing responsibilities within the organization.