Christine Rodriguez
About Christine Rodriguez
Christine Rodriguez is an Associate Research Manager at Isentia, specializing in sentiment analytics and opinion mining. With over a decade of experience in social media analytics, she oversees a team to ensure quality and accuracy in data analysis.
Current Role at Isentia
Christine Rodriguez serves as an Associate Research Manager at Isentia, a position she has held since 2016. In this role, she oversees a team that includes social media analysts, research executives, and team leaders. Her responsibilities include ensuring the quality and accuracy of data analysis, which is critical for delivering reliable insights to clients. Christine's expertise in sentiment analytics and opinion mining plays a vital role in shaping brand perception strategies.
Previous Experience at Isentia
Christine Rodriguez has extensive experience at Isentia, where she worked from 2009 to 2016. Initially, she served as a Social Media Analyst for two years before advancing to the role of Team Lead and Senior Research Executive. Over her five years in these positions, she developed a strong foundation in quality assurance and control within social media analytics, contributing to the overall effectiveness of the research team.
Education and Academic Background
Christine Rodriguez studied at De La Salle University from 2004 to 2007, where she earned a Bachelor of Science degree. Her academic focus included Advertising, Commerce, and Management, providing her with a solid foundation for her career in research and analytics. This educational background supports her current role in understanding market trends and consumer behavior.
Expertise in Sentiment Analytics
Christine Rodriguez specializes in sentiment analytics and opinion mining, which are essential for providing insights into brand perception. Her expertise allows her to analyze public sentiment towards brands and products, helping clients understand their market position. This specialization is complemented by her strong background in quality assurance, ensuring that the data used for analysis is accurate and reliable.
Collaboration with Data and IT Teams
In her current role, Christine collaborates closely with workflow and data managers, as well as IT managers, to maintain a seamless data flow for client analysis. This collaboration is crucial for ensuring that the data collected is effectively utilized in generating insights. Her ability to work across departments enhances the overall efficiency of the research process.