Elsa Thai
About Elsa Thai
Elsa Thai is the Social Business Director at Isentia, where she has worked since 2018. She has a strong background in customer relationship management and market research, with previous roles at Isentia including General Manager for Vietnam and Business Development Manager.
Current Role as Social Business Director
Elsa Thai currently serves as the Social Business Director at Isentia, a position she has held since 2018. In this role, she focuses on leveraging social consumer insights to enhance the company's offerings in media intelligence. Her responsibilities include overseeing social business strategies and ensuring alignment with market trends.
Previous Experience at Isentia
Elsa Thai has a notable history with Isentia, having worked in various capacities from 2012 to 2018. She began as a Business Development Manager from 2012 to 2014, followed by a role as Sales Director for 10 months in 2014. Subsequently, she served as General Manager for Vietnam from 2015 to 2018, where she managed operations and strategic initiatives in the region.
Educational Background
Elsa Thai studied at Vietnam National University HCMC - University of Social Sciences & Humanities from 2004 to 2008. She earned a Bachelor of International Relations and a Bachelor of English, equipping her with a strong foundation in communication and global affairs.
Expertise in Customer Relationship Management and Market Research
Elsa Thai has a background in customer relationship management (CRM) and market research. Her expertise in these areas supports her work in media intelligence and social consumer insights, allowing her to effectively analyze market trends and consumer behavior.
Skills in Negotiation and Marketing Management
Elsa Thai possesses strong skills in negotiation and marketing management. These skills have been instrumental in her roles within the information services industry, particularly in enhancing client relationships and driving business growth.