Melissa Hayes

Melissa Hayes

Senior Media Analyst @ Isentia

About Melissa Hayes

Melissa Hayes is a Senior Media Analyst with over 25 years of experience in the media intelligence industry, currently working at Isentia in Adelaide, Australia. She holds a Bachelor's Degree in Communications from the University of South Australia and has a strong background in client management and operational management.

Current Role as Senior Media Analyst

Melissa Hayes currently serves as a Senior Media Analyst at Isentia, a position she has held since 2008. In this role, she applies her extensive knowledge and experience in media intelligence to analyze media trends and provide insights to clients. Her responsibilities include interpreting data, managing client relationships, and delivering strategic recommendations. With over 16 years in this position, she has developed a deep understanding of the media landscape in Adelaide, Australia.

Previous Experience at Isentia

Prior to her current role, Melissa Hayes worked at Isentia as an Account Manager from 1998 to 2005. During her seven years in this position, she focused on client management and operational tasks, which laid the groundwork for her later success as a Senior Media Analyst. Her tenure at Isentia reflects her commitment to the company and her ability to adapt to various roles within the organization.

Education and Expertise

Melissa Hayes earned a Bachelor's Degree in Communications from the University of South Australia, where she studied from 1995 to 1997. This educational background provided her with foundational knowledge in media and communication, which she has applied throughout her career. With over 25 years of experience in the media intelligence industry, she possesses expertise in both sales and operational management, enhancing her effectiveness in her current role.

Background in Media Intelligence

With a career spanning over 25 years in the media intelligence sector, Melissa Hayes has developed a strong background in client management and media analysis. Her lengthy career at Isentia showcases her adaptability and growth within the company. This extensive experience allows her to navigate complex media environments and deliver valuable insights to clients.

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