Rachel Cardenas
About Rachel Cardenas
Rachel Cardenas is a Senior Insights Manager with extensive experience in media analysis and research. She has worked for notable companies such as Isentia, Allegis Global Solutions, and GfK, and holds a Bachelor's Degree in Communication Research from the Polytechnic University of the Philippines.
Current Role at Isentia
Rachel Cardenas currently holds the position of Senior Insights Manager at Isentia, where she has been employed since 2021. Her role involves overseeing insights and analytics, contributing to strategic decision-making processes. She operates from Thailand, leveraging her expertise in media analysis and insights management to drive business outcomes.
Previous Experience at Isentia
Rachel Cardenas has a significant history with Isentia, having worked in various capacities from 2015 to 2019. She began her tenure as a Media Analyst for three years, followed by a role as Senior Insights Analyst for nine months. She also served as Associate Insights Manager for ten months. Throughout her time at Isentia, she developed a strong foundation in media insights and analytics.
Experience at Allegis Global Solutions
From 2020 to 2021, Rachel Cardenas worked as a Research Lead at Allegis Global Solutions for one year. In this role, she was responsible for leading research initiatives, focusing on delivering actionable insights to support business objectives. Her experience at Allegis further enhanced her research and analytical skills.
Educational Background
Rachel Cardenas obtained her Bachelor's Degree in Communication Research from the Polytechnic University of the Philippines, where she studied from 2009 to 2013. This educational background provided her with a solid foundation in communication theories and research methodologies, which she has applied throughout her career in insights and analytics.
Early Career Experience
Before her roles at Isentia, Rachel Cardenas gained experience as a Research Assistant/Proofer at GfK from 2013 to 2014. Additionally, she completed a two-month internship as a Production Assistant at ABS-CBN in 2013. These early positions contributed to her understanding of research processes and media production.