Usha Rani
About Usha Rani
Usha Rani serves as the Regional Business Director for Singapore and Vietnam at Isentia, where she has worked since 2020. With extensive experience in account management at major multinational companies, she is recognized for her contributions to brand awareness and fostering a collaborative company culture.
Work at Isentia
Usha Rani has been with Isentia since 2012, holding the position of Senior Director Business for 12 years. In 2020, she took on the role of Regional Business Director for Singapore and Vietnam. In her current capacity, she oversees business operations and strategy in these regions, contributing to the company's growth and client engagement.
Education and Expertise
Usha Rani possesses a strong background in account management, with extensive experience in multinational companies. Her expertise includes strategic planning and brand management, which she has applied in various leadership roles throughout her career.
Background
Usha Rani has held significant positions in prominent advertising firms such as DDB, Leo Burnett, and Chuo Senko. Her career spans several years, during which she has developed a comprehensive understanding of the advertising and marketing landscape in Asia.
Achievements
Usha Rani has played a crucial role in enhancing brand awareness for Mitsubishi Electric through the News 5 Clockface Sponsorship by securing advertising space. Additionally, she successfully transformed the AYE Expressway Maple Tree Investment Building into a profitable advertising space by negotiating with the Building Authority.
Leadership Style
Usha Rani is known for fostering a company culture that encourages staff to voice questions and contribute ideas. This approach has led to increased employee engagement and contributed to the overall growth of the organizations she has been part of.